Branding
Product Design

Schmidt's Sausage Haus is a third generation German restaurant in Columbus, Ohio. I had the opportunity to develop a look and feel for their new food trucks. We worked closely looking both at the history of Schmidt's delivery trucks from the early 1900's and the look and feel of the trucks in the area. Ultimately, we came up with a design that kept the same nostalgia of the original fleet but with a modern feel.